Gaya APA
Cheverton, P., Bangun, A, W. (2004).
If You're so Brilliant...How come Your Brand Isn't Working Hard Enough? + Kunci Sukses Manajemen Merek .
Jakarta:
ELex Media Komputindo.
Gaya MLA
Cheverton, Peter., Bangun, Anna, W..
"If You're so Brilliant...How come Your Brand Isn't Working Hard Enough? + Kunci Sukses Manajemen Merek".
Jakarta:
ELex Media Komputindo,
2004.
Book.